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Case study

What actually grew our clients.

Stop leaving your clients with only one video. It wasn't a viral moment or a lucky post. It was one change in what happens after the shoot. Here's what we did, and what it did for them.

See what we found

The results

0+

followers reached by the clients we produce for. Not from one viral video. From showing up everywhere, every week.

What you shoot 1 shoot
Where it goes
  • Instagram
  • TikTok
  • YouTube
  • Facebook
  • X
  • Threads
  • LinkedIn

Every video that goes up on one platform goes up on all of them.

  1. Month 1We map your content network
  2. Months 2 to 5Every video goes everywhere, on a schedule
  3. Months 6 to 8Significant growth usually shows up

Our strategy

One shoot, every platform

This is the number one thing that makes us different. Most people make one video, a one size fits all piece, post it on their Instagram page and leave it there, hoping it grows the account.

Over time we've seen that when clients invest more into their content and produce ads, we can repurpose that same content and post it on every platform: Instagram, TikTok, YouTube, X, Facebook, Threads, LinkedIn and more. Every video that goes up on Instagram also goes up everywhere else. That's more coverage your business gets for free, and we run it all on the back end.

Before we post anything, we map out the client's full content network. Here's one of them.

A client's full content network. Each icon is an account or channel, and the lines show how one piece of content feeds the rest. Client names are blurred for privacy.
Dotted line: content coming in Solid line: content going out Green line: where revenue comes in

Our network

A network of influencers behind every client

Posting everywhere gets your content seen. Our network gets it in front of people who already trust the person sharing it.

We work with a network of influencers, and our clients get to use it. When the content is right, they share it with their own audiences, so a client's video isn't only reaching the client's followers. And when a shoot calls for a familiar face, we bring them on camera.

  • They share your contentYour videos reach new audiences through people those audiences already follow.
  • They show up in your shootsWe cast influencers from the network into shoots and campaigns when it fits your brand.

That's how one shoot keeps growing after it's posted. It goes out on every platform, then it goes out again through the network.

Why it works

Consistency is everything

Growth doesn't happen overnight. It usually takes six to eight months before our clients see significant growth, and the consistency with the content and the posting has to be there the whole time.

You can't post consistently if you only have one video to offer. That's why, whenever we run bigger campaigns, we make sure your content gets seen everywhere by putting it there ourselves.

Another client's network, connecting a personal brand and a business across every platform. Client names are blurred for privacy.

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